Greenbelt Mall | Welcome to the Neighborhood

Greenbelt 5 Welcome you to the New Neighborhood, the adidas Neighborhood Store that is. The leading sports brand continues to expands its thematic community-style culture under the “Neighborhood” identity established in 2016 rebranding all it's a local store with a new look and more of a “home” kind of feels that you belong to this place as branding goes it cements its own identity from other competing brands. Recently, adidas opened a new Neighborhood Store at Greenbelt 5 its second store with a similar theme that houses not only the sneakers and sports-related apparel but also the ‘street lifestyle’ sub-brand that includes the adidas Originals and other limited editions featuring collaborations like its recent Star Wars featuring Boba Fett.

adidas Neighborhood Now at Glorietta!

08.20.2016 – Recently adidas opened a new store with HomeCourt, which focuses on sports wear that includes sneakers for basketball to running. This is how they reinvigorate the brand with a theme that would add personality to their store. A couple of days ago they launched the Neighborhood more thematic to focus on the lifestyle side of the brand. The second Neighborhood store opened at the Glorietta, which previously another adidas store that gets a new look that identifies the brand.

adidas HomeCourt Opens at UP Town Center!

07.28.2016 – The iconic retail concept ‘HomeCourt’ makes its way to the Philippines, which opened its first store today at the U.P. Town Center. Taking the Philippine consumer experience to an entirely new level is impossibly nothing. This was graced by collegiate athletes from volleyball and basketball, which was hosted by PBA sport analyst Chiqui Reyes. They announced this will be first of many concept stores bearing the appearance of the ‘HomeCourt’ concept.

Rising Star: Sofia Román Takes on Manila!

08.22.2015 – Ricky Rubio had a long two-day event from yesterday’s presser to going around the city having his photo with the Rizal monument to hanging out with the local personalities at the same time making a visit to small towns. He also had a photo at the local basketball court in that town that had a set up with his image all over the area. Earlier today he was also occupied with basketball clinics and interview. But after Ricky left we stayed and caught our attention to a young player.

T-Wolves' Ricky Rubio Friday Presser!

08.21.2015 – adidas had a limited engagement with Minnesota Timberwolves point guard Ricky Rubio who arrived the night before the press event at the Parkade store, which invited the media on a rainy morning where the downpour didn’t stop. But Rubio was all game to meet his fans and the media for that special presser, where he spoke about his passion for the game and the Philippines was one of the countries he wanted to visit. Even though due to strong rains everyone came to see the man being compared to legendary Pete Maravich earlier…

#DROSETOUR Post-Coverage!

09.17.2013 – The weather was not cooperating but it was better than having a storm. But this does not stop Derrick Rose from continuing his last leg of the #DRoseTour for Asia which the Philippines as its last country to visit before heading back to the US. From his arrival Saturday morning from his trip in China to attending the adidas Originals party that night the former league MVP of the NBA was definitely all-in with the local scene in supporting the brand. The Chicago Bulls 2008 Rookie of the Year was participating in Sunday’s activities from playing mini game to awarding the prizes.

D. Rose Impressed Manila Fans!

09.15.2013 – Derrick Rose, the Chicago Bulls point guard is in town on his final leg for the #drosetour event. The weather was not helping when you travel from the Mall of Asia by jeepney and taking the MRT all the way to Cubao. The event started smoothly as always but not as what you’d expect it to be if you’re a casual spectator of the game. Well namely the game of basketball which speaks the international language which has become the Philippines’ favorite past time. Just being there is electrifying and being a fan definitely makes you not miss seeing an actual Chicago Bulls player.

adidas King of the Road: Running Event for 2013!

07.07.2013 – The annual King of the Road organized by adidas is one event I haven’t missed I joined the fun run in 2011. But never I was prepared for everything this years as things are not what I expected to happen and honestly I was out of shape. There was no inkling that I would run 15K but at behest of a friend so I did signed up to do just that without thinking the consequence. But I know it will leave me bruised up for the next few days after today’s festivities not having prepared for this just for a piece of metal that you’ll be wearing on your neck.

adidas Basketball: TS Heat Check!

05.28.2011 - Wearing it again for the fourth time. The TS Heat Check courtesy of adidas when I got invited to the launch of the shoes. I haven't been into basketball shoes in a while, but this pair was part of the product launch for adidas Philippines as one of their latest sneakers to be released locally. The last time I wore this was during the recently concluded Adidas all 24 event just to show my support to the brand. adidas is All-in for the campaign and they're slowly growing not just in sports but lifestyle as well. Jump after the cut...

adidas all 24 Celebration Are You All In to Show Your Moves?

05.15.2011 - The weekend could not be this good if not for too many events happening. I've been declining some of them since there's too much stuff has been occupying my time. But for an event like adidas all-24 there's something to keep going to.

Jump after the cut...

Rico Robles pimps Adidas.

08.13.2010 - Rico Robles is the da bomb. He's the sensei and I got jokes. Kidding aside my guy, Mr. Robles pimps Adidas as he is one of the many endorsers of the product. He's been one of the product endorsers of the brand in the Philippines, and has been seen wearing not just a pair of sneakers, buit also the casual lfestyle closthing line Adidas Originals as part of his style. Cool kicks right there with black and red colors makes you want to buy one to own one.

I could say I endorse the product as well as being fortunate to be invited to try the TS Heat Check during its pre-release here in the Philippines.